Tuesday, August 27, 2013

Lil' BAMF Illustration

Hey good people—

So here is another installation of this wondrous blog.

I recently had a good friend of mine at work reach out to me to help out on a logo design he was working on. Not for help on the design, but for the illustration. The premise was that the logo was going to be used on a children's clothing line for military kids. Their mascot was "Lil' BAMF"... let's see if you can figure out what "BAMF" stands for.

The illustration needed required a baby in an army helmet, wearing aviators. Seemed simple enough. His client had one request: that one of the sketches I do use a modern "Operator's Helmet". My friend tried to talk him out, fearing that this would "date" his logo, but to keep the client happy, I went ahead with the sketches as they are here:


(Click to Enlarge)


Now we awaited the client's response.

Though he was pleased with the initial round, he wondered if perhaps we could try substituting the sunglasses to a more modern look. He also wanted to see what the aviators would look like with a "chrome" finish to them. He shot us over an image of some pretty bad-ass looking Oakleys, and I made the revisions to what we can see here:


(Click to Enlarge)

It seemed after the second round that market research had lead toward using the classic WWII helmet and aviators. That being the case, I set to work on the final ink work and coloring. Pictured here is what was handed off to my buddy to finish up with some text:

(Click to Enlarge)

There we have it. Lil' BAMF. I'll be posting an update once my buddy gets the type done on it. Well, let's not lie, I probably won't. But I will try. I really will...